The band then became known as Bob Seger And The Last Heard, and as such, released several powerful singles, notably "East Side Story" (1966) and "Heavy Music" (1967), which became regional hits. By 1968, he had five Top Ten singles in the Detroit market, but was unheard of outside Michigan, Florida, Pennsylvania and a few other Midwest markets. In the Motor City, his records outsold the Beatles. Seger was on the verge of breaking on to the national charts in 1967 when his music label, Cameo, went bankrupt, putting a halt to his rising success. Seger managed to get a new recording contract with Capitol Records in 1968 and the singer's new group, The Bob Seger System, enjoyed a Billboard #17 hit that year with "Ramblin' Gamblin' Man". Numerous excellent hard-rock releases followed, including the impressive "Mongrel" album, but the artist was unable to repeat his early success and disbanded the group in 1971.
Having spent a period studying for a college degree, Seger returned to music with his own label, Palladium, and three unsuccessful albums followed. He garnered considerable acclaim for his 1974 single, "Get Out Of Denver", which has since become a much-covered classic. Seger only achieved deserved commercial success upon returning to Capitol when "Beautiful Loser" reached #131 on the Billboard Hot 200 chart and produced a local Detroit hit "Katmandu". Now fronting The Silver Bullet Band - Drew Abbott (guitar), Robyn Robbins (keyboards), Alto Reed (saxophone), Chris Campbell (bass) and Charlie Allen Martin (drums) - Seger reinforced his in-concert popularity with the exciting LP "Live Bullet", which was in turn followed by "Night Moves", his first Platinum disc. The title track reached #4 on the Hot 100 1977, a feat that "Still The Same" repeated the following year. A string of hit records followed, including "Hollywood Nights" (#12 in 1978), "We've Got Tonight" (#13 in 1978), "Old Time Rock & Roll" (#25 in 1979), "Fire Lake" (#6 in 1980), "Against The Wind" (#5 in 1980), "You'll Accompany Me" (#14 in 1980), "Tryin' To Live My Life Without You" (#5 in 1981) and "Shame On The Moon (#2 in 1982).
In 1983 Seger returned to the road with an altered Silver Bullet Band that ex-Grand Funk Railroad drummer Don Brewer, and continued to pound out the hit records with "Even Now" (#12 in 1983), "Roll Me Away" (#27 in 1983), "Understanding" (#17 in 1984), "American Storm" (#13 in 1986),\ and "Like A Rock" (#12 in 1986). His 1987 hit "Shakedown" reached #1 after it was included on the soundtrack to the film Beverly Hills Cop II.
After taking an extended break, Seger released his first studio album in five years in 1991. Co-produced by Don Was, it became a Top 10 hit in America, clearly showing his massive following had remained in place. A highly successful greatest hits collection issued in 1994 also demonstrated just what a huge following he still had. "It's A Mystery" came after a long gap, presumably buoyed by his recent success and he followed that with a box-office record-breaking tour of America in 1996. Ticketmaster claimed that the concert in his home-town sold 100,000 tickets in 57 minutes.
In June of 2000, Seger was charged with drunk driving and refusal to take a breathalyser test after crashing his BMW in Ontario, Canada. No one else was in the vehicle when it hit a tree. Seger pleaded guilty to the charge of refusing to give a breath sample and the charge of driving while impaired was dropped. As the years rolled on, the hit records tailed off, although hardly a day went by that we didn't hear Bob singing a snippet of his 1983 hit, "Like a Rock" in Chevy truck commercials. March 16th, 2004 saw Bob Seger inducted into The Rock And Roll Hall of Fame.
September, 2006 brought a much anticipated new album, his first in more than ten years, "Face the Promise". In support of this latest effort, Seger was scheduled to tour for the remaining months of the year and into 2007. Not much was heard from Seger until 2009 brought the partly retrospective "Early Seger Vol. 1" and it took him until January, 2011 to announce his next project, "Bob Seger: Ulltimate Hits", which was issued on November 21st of that year. Bob Seger And The Silver Bullet Band went back out on the road that Fall for a North American Tour which extended into 2013.
In mid-August, 2014, Seger announced an October release date for his first album of new material in eight years, titled "Ride Out". "I feel really good about this record," Seger said in a statement. "It sums up a lot of feelings I have about a variety of subjects." Seger and his Silver Bullet Band kicked off another round of sixteen tour dates in mid-November at the Dow Event Center in Saginaw, Michigan that was slated to run into March, 2015. On December 15th, Seger and company appeared The Late Show With David Letterman where they performed a cut from the new album, a Country flavored tune called "All Of The Roads". Seger also told Letterman about the origin of the name the Silver Bullet Band. "We were all arguing about what our band name should be, and I was kind of letting the band pick it themselves, and they just kept arguing and arguing," Seger said. "Finally, our manager sent us our paychecks with 'Bob Seger and the Silver Bullet Band' on it. He got tired of waiting for us so he made it up himself."
In November, 2015, Seger delighted fans by announcing plans to tour behind a new album called "I Knew You When" in 2016. The LP was to include unreleased songs that have been updated. On December 22nd, 2016, Seger performed "Heartache Tonight" in honor of The Eagles at The Kennedy Center. On January 18th, 2017 he gave away the single "Glenn Song" on his website as a tribute marking the one year death of his close friend, Glenn Frey. At a show at the DTE Energy Music Theatre in suburban Detroit in mid-September, Seger revealed plans to release his 18th studio album before the year's end.
The rhythm guitarist on Seger's hit, "Ramblin' Gamblin' Man" was future Eagle, Glen Frey.